A classic tale, now available in Hummah flavah.

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"You can't trust a cat". Infinitely funny ad for South African Guidedogs (by Herdbuoys McCann Erickson). (Thanks, Ziritione!)

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Film noir ad for Merrild's Café Noir brand (in Sweden, I believe), an original idea by &Co (fumble? Never heard of these guys. Write me.) This makes me feel like I should have a lot more of what they're having. And also, I want one of those rabbits. Now. (Thanks, AdCritic!)

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A great set of illustrations in these ads from KesselsKramer, Netherlands (which feel directly inspired from those Davy Crockett-type storybooks from the 60s), demonstrating how Bavaria beer is the perfect celebration of true manhood (roar ! grr.)

(Thanks, TWENTY FOUR !)

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Telus wireless opened its first virtual boutique inside the popular "Second Life" world, last week. Second Life inhabitants can now visit the shop (which looks and feels like an actual Telus shop, retaining all the brand's personality) and get virtual cellphones with special features for their characters.

I've visited the shop in SL and it's quite a nice piece of architecture, featuring a wide, colourful area inside, some cellphones on display, and a veranda on the side with a virtual espresso machine (!). While I'm not sure virtual espressos taste like the real thing, they sure do the Telus brand some good.

Check out Second Life here, and visit the Telus shop!

(Thanks, Infopresse!)

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Wow. Awesome, awesome idea from Saatchi & Saatchi Singapore (if you don't get it, write me). But why Milton Bradley would pay big moolah to promote Risk, is totally lost on me. But hey. Heeeey. Good for them. Do it more often, right? Go, Milton Bradley! (Thanks, Adverbox!)

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Check out the new Coke Zero spots. While I'm not a big fan of the TV work, I think the viral videos "Can We Sue Us?" with the lawyers are worth a good chuckle. And, well... okay. The TV ad with the black guy made me laff. Oh yea, and while you're at it, also check out the customer call pranks played by Coke on their own employees. Ghghee-hee-hee.

Check out the Coke Zero Website for all of the above, and more.

So, generally a nice campaign. Nice. Niiiiice, nice-nice-nice. (*yawn* then *stretches* don't ask too much from me, it's still early in the morning). From the agency of TEH FUTURE, Crispin Porter + Bogusky. (Thanks, I Have An Idea!)

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I like this project. I think there's a crazy advertising idea waiting to happen here. Karolina Sobecka had this idea of cars projecting videos of runnings animals, whose speed depends upon the speed of the car. What's more, the projector detects if there's a moving object (pedestrian or else) on the course, and alters the image to that of another animal (symbolically corresponding to the pedestrian's "avatar"). Inspiring. Check out the webpage here (featuring a Quicktime showing the whole thing in motion).

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A pure Nike commercial like you don't see them going around often. From the folks at Wieden+Kennedy Amsterdam, who must've put long grueling hours on this one. Congrats. Awesome direction.(Thanks, AdCritic!)

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Great ad. Too bad there's the tiny little "Don't forget to buy it" under the logo. That sounds like a client joke. A client who's like your uncle. An uncle who repeats his ill-witted joke twice or three times, until you emit a faint, yellow laugh. And then he reminds you he's a client. And he says "no seriously, add it".

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This is so simple. So good. I don't know which agency did it, or if it's spec work, even. But bravo. (Thanks, Advergirl!)

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A new spot in the "Coke Side Of Life" campaign, this one features the notorious PlayStation game "Grand Theft Auto" and its main character, Tommy Vercetti, evolving in Liberty City and doing some love-giving actions after getting himself a Coke. From Wieden+Kennedy Portland.

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Another demonstration how flatness can be good in print. From Euro-RSCG. (Thanks, Creativecriminal!)

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This is a classic. I devote my time making sure every generation sees this. I cannot say enough about this 10 mins of animation. It's brutal. Watch this now. Probably the inspiration behind most of The Electric Company stuff (see below).

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I'm barely old enough to remember these little 2 mins educational snippets from ABC: The Electric Company. Funky flavor, great tunage, I mostly learned my english watching these and Sesame Street (my native language is ze french). The Electric Company was about getting kids ready for the real world. And boy did they do a great job. This clip features Steady Freddy the Freak Who Loves French Fries and Frankenstein, in one of the most powerfully reminiscent display of 70s TV, back in the days when being caught smoking a chairleg meant you should share.



And another one: It Really Blew My Mind. Feel the groove, cat, feel the groove. Planning to get lost in Harlem? Make sure you know the lingo.



And the last one, because u know u love it: The Signage Song. Delightfully semiologic.

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Morgan Freeman doing a 70's Listerine commercial, back when the thing was incredibly extra-spicy. "It's got the taste people hate, twice a day". And to think that, nowadays, they have the "softer", lightly-minted Listerine. Man, Morgan Freeman sure was a tough guy.

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I'll say in advance: I'm sorry for stealing this 1 minute out of your life.

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Back in 1988 if you were caught stealing cable, you would get arrested, beaten, and put in the hole for two weeks straight. With Mr. Couch Potato Pal. It was that hard.

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Boy, oh boy would I be excited to watch this on TV. Eventually, I got an Atari, though.

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Sony and Standford University have announced that the PS3 will be able to participate in a worldwide cancer grid research program titled Cure@PS3, due the the awesome computing power found inside the console's revolutionnary chip.

Distributed computing, or "Grid computing", "...breaks down complex computing problems into small steps that can be solved in parallel by thousands or even millions of machines at once. ", according to Wired.

This means that when you leave your PS3 on, it will crunch down formulas and numbers pertaining to cancer research, and send the info back to a master computer. Says electro^plankton: "...To put that into perspective, lets just say the PS3 sells as many units as the PS2's has sold to date. That's over 60 million PS3's number crunching away, far more powerful than any super computer at any facility."

I often dream of getting me one of these babies when they get out, but their reported december launch price of 600$ makes me reconsider. BUT NOW THAT I KNOW PS3s CAN HELP SOLVE CANCER, MAN! Maybe I can find a kind and generous spot in my heart.

(Thanks electro^plankton!)

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(Wieden+Kennedy made) Here's a new spot for the Nike "SB"(skateboarding) brand category, featuring rising legend Paul Rodriguez Jr. (notedly toted "P-Rod").

The Nike SB line of shoes is Nike's first attempt (from my knowledge) at creating rideworthy skateboarding shoes, launched in 2005. About time they shifted their aim, if you ask me. I thought that most of Nike's production was going to be stuck in the basketball-bling-bling look forever. (image from WestSideSkateShop.com)

Here's the Nike On Tap P-Rod promo video.

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This is a little Flash animation I've Stumbled Upon. While initially I was about to click away from it, I found myself drawn into the music and imagery, and the whole thing was so captivating that I soon became a shadow of my former self. A slice of roast beef. This is how good it is.

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So simple. Even chimps could play it, and score big. Check this out.

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Audacious art direction, but nevertheless, very clear message on this ad for WindDose Energy Drink (WindDose. A-HA! Nice try, Bill Gates. But we've found your little energy drink scheme.) From the folks at Ogilvy Belgium. (Thanks again, Twenty Four!)

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The copy reads: "Snacks taste better with Meiji". While the principle behind the concept has been seen a few times, I like the executions. From BBDO Singapore. (Thanks, Twenty Four!)

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Berlin Ohne-Scheiss or "Berlin Without Shit" is a project created by a graphic designer living in Berlin, Alejandro Lecuna. Its goal: to attract attention upon Berlin's most prominent dog poo problem. Here's an excerpt from the press release you may find on Alejandro's site, Lecu.de, in the "blurred" section.

"The Ohne Scheiss Project is a grass-roots effort focused on arousing solidarity between pedestrians to help them overcome the dog shit left by some Berliner dog owners. The idea is to mark and limit dog shit with florescent shapes, so that other pedestrians become aware of the potential danger ahead. The concerned pedestrian needs only to rip off the shape and lay it on the sidewalk so it encircles the offending area. Allegoric and visually pleasing shapes make use of popular humor to express personal opinions about the issue in discussion (holy shit! hot-shit, dirty-shit, shit!...)".

Very scatologic. I like the idea. I love the pictures.

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Check out Fancy Pants Man, an addictive lil' Flash game that will instantly remind you of Super Mario Bros, but with this very trendy doodlestyle flavor. (Now don't go around your agency saying, "Hey let's do this concept doodlestyle", because I just made the word up.)

This could make a great advergame for Nike's current "More Air. More World" campaign. Actually, it'd be perfect. I hope the folks at Wieden & Kennedy are watching. But now that I've said it, they probably won't.

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My vacations have been most EXCELLENT, thanks. I feel very refreshed. Very, umm, new. Yes, new. I am now ready to tackle the fact that summer is almost over. And now, jumping unpredictably from one topic to another, here's something smooth to start your day:

MR. FLYGUY.

(LIVE FROM MONTREAL, IT'S AAAAD-Kuuuh-RISPIEEEEEEES!!)

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"See more clearly". From DDB Hungary. (Thanks, TwentyFour!)

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Vida Silvestre, a wildlife preservation society in Argentina, says : If you don't act and save some endangered species now, watch your back. (Actually, the copy says: "Few (insert animal here) are left). (Thanks, Vlan!)

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Are you of those who think terms like "surfing the web" or "navigating" or "exploring the cyberspace" are way, way out? Well, you're absolutely right. The cool thing to do now is "stumbling". Stumbling upon webpages gives you the bragging right to say you've found the coolest thing, aaaall by yourself. Well, a small company called "StumbleUpon" decided they would help you do some wicked stumbling. And thanks to them, soon people will be able to say "Hey, I've Stumbled this today".

The system is pretty simple. You (freely) register to StumbleUpon, and download their toolbar. (I personally hate software that adds toolbars to my browser, but this is different. Way different.) Then, you click a few boxes identifying your main areas of interest. Say, you like "sports" and "movies", and also ummm, "food". And you're done for the registering part.

Now, the fun part. Everytime you click the little "Stumble!" button on your toolbar, you're presented with a random original and interesting webpage, featuring content of your preselected preference. And you can be certain it will be original and interesting because it has been chosen by users like YOU, who thought it was original and interesting. And of course if you have a webpage you recommend for stumbling, you can propose it to StumbleUpon, and they will add it to their Stumbling database. It's that good. It's that simple.

This means GOOD WEBBAGE GUARANTEED. Everytime you fall on a new page, you can vote if you like it, or don't like it. If too many people don't like the choice, it gets flushed out.

Folks, while this is not a search engine or the next Google, I predict it will become VERY BIG. I could go on talking about the possibilities of such an engine, but it's early and I didn't have breakfast yet. But, check out StumbleUpon rrrright now. It's worth a download.

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Now this is fun. Bloodbuster is a store from Milan in Italy, specialized in B movies - the best, the worst. The copy reads: "You can't please everyone". Hee, hee, hee. (Thanks, CoolZ0r!)

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Hello folks! If you're not finding your daily scoops of krunchy bits these days, it's because I'm currently enjoying a well-deserved vacation. I'll be back with good stuff on August 21st. In the meanwhile, please enjoy the AdKrispies Archives. Hasta luego!

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Proven, in those GameBoy Advance prints from Leo Burnett Chicago (check out their site by the way, it's amazing).

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When he saw that THE FUTURE wasn't full enough of roboty goodess yet, Japanese robotmaker Masaaki Nagumo decided he'd take matters in hand. Friends, what you are about to see is not a well-crafted 3D animation, it's the real deal. Check out the Land Walker, a real-life robot suit that walks, and can actually spray sponge-bullets through side-mounted railguns. And what's best - you can really buy it. Get yours now! Your daily walk to work will take a new meaning. Impress friends and family! Available from 315,000$.

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Very clever use of brain in ambient media, for the Fitness Company in Frankfurt (I just added the link to convince you this was not a spec ad). I have no idea who this is from, but I'll deduct that it must be Jung Von Matt. (Thanks, Ziritione! )

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When I saw this, I had one of those "slap-your-hand-to-your-forehead" moments. Congrats to Saatchi and Saatchi for this ingenuous trait d'esprit. (Thanks, Ads Of The World!)

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Check out the new Nike Air website, which was put online recently. It's nothing short of flabbergasting. This wins (and by far) my award for best overall website ever. Mainly, the Nike site is rich in interactive full-motion video, seamlessly embedded in the viewing rhythm. The browsing is nothing but a seat-of-your-eyes's-pants experience, putting you exactly at the core of Nike's new zen philosophy : "More Air, More World".

Starting with the theme " Everything You've Never Seen Is Just Beyond Where You Always Stop", The site features two main sections: the running side and the ball side. Each section has you creating "more world" for the sportsman/sportswoman shown, with the help of your keyboard. Of course you can explore Nike's new line of Air Shoes, download wallpapers and more.

Respect and cookies to Big Spaceship in NYC, who created this jewel.

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You wanna have your brilliant campaign featured on AdKrispies? You got a smashing spec idea and you want to share it with the entire world (in a very naive, inconscient move)?

Send it to me with a short article describing the work, and context of presentation.

AdKrispies is viewed daily by hundreds of advertising professionals, ex-professionals, and normal people around the globe. Help us grow bigger by having your agency's work featured here! Don't forget to ask mommy or daddy first.

Thanks for watching us!

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CBS found an original way to promote its newborn september programming : print lil' advertisements of their different shows on eggs. Every possible egg-related pun has been thoroughly baked, flipped, and re-baked:

- The Amazing Race: Scramble to Win on CBS!
- Smith: Professional Poachers
- CSI: Crack the case on CBS

and the most rewarding

- How I met your mother: Find Your Chick on CBS

Chick. Gghee-hee-hee.

(Thanks, Marketing Alternatif!)





















Think they'll make bacon with that? Zinggg!

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Made for Tennis Canada, "Wreck Your Racquet" is a viral game intenting to promote the upcoming Rogers Cup World Tennis Championship, held from August 12-20 in Montreal.

By visiting the site you get to play an interactive, pixel-flavoured game of tennis and by doing so, you get the chance to win a pair of tickets / VIP package for the Rogers Cup.

"Wreck Your Racquet" was made by our very own Revolver 3, here in Montreal. (Thanks, Infopresse!)

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"As media evolves at a breathtaking space, imagery is more vital than ever to the way we communicate. We've collaborated with 5 leading designers to create 10 ways : interactive experiences that explore what makes visual language so powerful, and where it can take us."

The short yet meaningful intro to 10 ways, a very trippy Getty Images project. Very abstract, very metaphoric, yet an interesting study of our interaction with images, and how it may change the way we communicate.

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I'm always looking out for other cool advertising blogs, and this is one I found particularly worthy of my attention (such an arrogant bastard) : "How Did You Come Up With It" is about finding those creatives who racked up trophies at Cannes, and have them talk about how they came up with their idea in the first place. The blog is held by Alex Beker, an art director from Toronto.

So far he's got an interesting collection of several articles, notedly from Santo Buenos Aires, BBH London, Taxi Canada, Saatchi & Saatchi, JWT India and FCB Johannesburg, among others -- all of whom share the thinking behind their Cannes success story. Motivating.

Check out How Did You Come Up With It (once you're done with me, first.)

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I'm back! Last week was way too hectic for posting, so sorry if you guys missed AdKrispies.

Let's start with fun stuff from the folks at Goodby, Silverstein & Partners San Francisco, for Specialized Bikes. The animation was produced by Blind Studios in Hollywood. (Thanks, AdCritic!)

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Japanese Asics Gel commercial, parodying their funkylicious late night /early morning tv shows. I just love the exuberant happiness in there. Flavourful. Chewy.

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Here's a short movie presenting the last moments before an entire building explodes in pure color - a little teaser for the upcoming sequel ad from Sony Bravia (following the world-famous Frisco Bouncing Balls ad). Pure bliss. Enjoy.



Here's another view of the event (turn your head sideways).



Reportedly:

70,000 litres of paint - 358 single bottle bombs - 33 sextuple air cluster bombs - 22 - Triple hung cluster bombs - 268 mortars - 33 Triple Mortars - 22 Double mortars - 358 meters of weld - 330 meters of steel pipe - 57 km of copper wire

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An ultra-clever billboard for Leica Ultravid binoculars. (The copy says: "Get Close. With the Ultravid from Leica"). Does anybody know which agency did this ? (Thanks, c00lz0r!)

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