A little sophistic logic and kung-fu can help you understand why (and moreover, if) you like the new Jetta 2006. Made by the good people at Creative on Demand. (Thanks, Brenttner!)



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This spot called "Miracle" was produced for the League Of Catholic Women in Brazil in 2005, and was a 2006 New York Festival finalist. The final copy says something like: "People aren't expecting a miracle. Just some help." I don't have agency credits for this, sorry.



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This one got silver at the 2006 New York Festival - a great ad for the Fundación Reintegra de México, an mexican organism dedicated to help kids off the streets. From Leo Burnett Mexico. I hope you can read the small subtitles, the spot is real good. (Thanks, BriefBlog!)



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It's already 10:30am and you're bored at the office? Have you ever played NGame? No? go there now. It's super addictive, super clean office-ninja fun. (Thanks to adjunkie of Ihaveanidea.org for pointing me to this!)



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I absolutely love the idea behind this commercial. Your. Personal. Space. Think about it for a moment. A car ad that features a lightly enhanced human reality. No tacky family/stuff-big-or-weird-things-in-the-trunk concepts, no over-exaggerated special effects that don't serve the story, no flashy music. Just a well executed concept, great story and great direction (by Stylewar). Ahhh. Refreshing.

I salute the people at Atlético International Advertising, responsible for this novel piece of genius. (Thanks, Llamame Lola!)




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This is an interesting (and one of the first) examples of interactive TV advertising I've ever seen. A commercial featuring the OPEL ASTRA during which you may answer a few questions they ask you, and depending on how you answer, the commercial continues and features different parts of the commercial. You also have the option to "see more" at the end of the commercial, and consult the car's specs and other elements.

It's fascinating to see how sometimes Europe is much more advanced compared to North America, in terms of innovative brand communication. We all have those DirectTV or Illico systems at home, but it seems our ad agencies haven't quite had the time (or the guts) to explore the possibilities with such technology.



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This is the long version of this amazing ad for Nissan 4x4 truck series, made by TBWA/Chiat/Day. I wish I had digital production house credits for this, because the special effects are nothing but excellent. You can either view it now, here on AdKrispies, in full glorious YouTube half-ass resolution.

OR

Check this link with a high-quality version of the shorter version. Or check both. Who cares.



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Backspace is a project featuring a series of visual performances, "designed to inspire the imagination", as described by their author - a certain Stephen W. from Australia. I should've featured this as part of my "inspiration tuesdays", but I just found out about it this morning - and we're wednesday. So, that's that.

The first episode is titled "FLOAT". Watch it here. I will be showing more episodes as they come out.



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