Dear readers, you're in for a royal treat. You know how we're into this trend of communication authenticity and how consumer-brand conversation is now ever important. Well, I guess after many "conversations" about the matter, the nice people at Gillette decided to finally let men in on "how to properly shave their groins" -- quite the edutainment, I'm telling you. I don't know about you, but I think it's great. I think they have balls (hah!). Whomever came up with the idea and actually had it produced, you're my hero of the day. Let's cut (wee!) to the chase and view this historic piece on the art of trimming your front yard.

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