Wednesday, August 30, 2006 by
David Claude
, under
adkrispies,
ads,
advertising,
agency,
bogusky,
coca-cola,
coke,
commercials,
crispin porter,
spot,
tv
Check out the new Coke Zero spots. While I'm not a big fan of the TV work, I think the viral videos "Can We Sue Us?" with the lawyers are worth a good chuckle. And, well... okay. The TV ad with the black guy made me laff. Oh yea, and while you're at it, also check out the customer call pranks played by Coke on their own employees. Ghghee-hee-hee.
Check out the Coke Zero Website for all of the above, and more.
So, generally a nice campaign. Nice. Niiiiice, nice-nice-nice. (*yawn* then *stretches* don't ask too much from me, it's still early in the morning). From the agency of TEH FUTURE, Crispin Porter + Bogusky. (Thanks, I Have An Idea!)

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Monday, August 28, 2006 by
David Claude
, under
adkrispies,
ads,
advertising,
agency,
art,
performance,
projection,
viral marketing,
word of mouth
I like this project. I think there's a crazy advertising idea waiting to happen here. Karolina Sobecka had this idea of cars projecting videos of runnings animals, whose speed depends upon the speed of the car. What's more, the projector detects if there's a moving object (pedestrian or else) on the course, and alters the image to that of another animal (symbolically corresponding to the pedestrian's "avatar"). Inspiring. Check out the webpage here (featuring a Quicktime showing the whole thing in motion).
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