Carbon-copy-flavored original art direction for Levis' redloop collection. The copy reads: "Super pressed". You might also want to check out the Indian redloop website (last year's news, though) here. From JWT India. (Thanks, Creative Criminal!)
Another Levi's commercial, featuring daring special effects. This was way ahead of its time for 1977, predicting the coming of the 1984-defined styles and trends. Also a very trippy commercial, which leaves no open questions on how far can one man's imagination stretch, when abusing peanut butter. Interestingly eclectic art direction.
I'm a freelancer and free thinker in the field of marketing and communications, trying to continually expand the known universe in my little mind -- and yours.