New Axe scent: Chocolate. Look at the guy's face. Priceless.
Kudos to agency VegaOlmosPonce, Buenos Aires and (do they need presenting),post-production powerhouse The Mill.

(Thanks, Stellart Média!)

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Axe is a brand that's definitely on fire. But let me tell you, once they're through the whole sexual advertising romp, all that has to be done in that creative universe will. have. been. done. By agency Lowe Dubai. (Thanks, Vlan!)

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Down the slope for excess of grope - Bartle Bogle Hegarty NYC hits the spot again for Axe. Production company: Partizan.

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