I don't know if any of you have been following the first few steps of The Venice Project? An ambitious endeavor started by Skype creators Niklas Zennstrom and Janus Friis, which consists in having the best of Internet meet the best of TV: Broadband internet television. Well, it's now called Joost (tm). Sort of a YouTube, but with actual programs and user-generated shows, instead of snippets of curiosities. MTV might be on there with special shows, as much as any regular joe wishing to have his own basement show in there.

Blogging has made "print" publishing accessible to the mass, Joost will make TV publishing accessible to the mass. Let me tell you: this is the next holyland for advertising.

Check out the Joost website! They're looking for people to beta test the thing. Wanna try it before everone else? Apply now!

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