Greenpeace Lashes Out Against Dove (0)

Tuesday, April 22, 2008 by , under , ,

It was bound to happen. As you may not know, Unilever (the company responsible for making Dove products) is a huge buyer of palm oil - one of the essential ingredients in some of Dove's skin care products. Problem is, palm oil suppliers in Indonesia (Dove's main palm oil supplier) have little (if no) respect at all for equitable practices in cutting down palm trees inside Indonesia's rainforest. Simply said, it's pure forest slaughter. By supporting these suppliers and buying palm oil from them, Dove directly contributes to killing this precious ecosystem, menacing its rare animal and flower species and accelerating the climate change.

Wow, how about a little "evolution", Dove?

Greenpeace has launched an aggressive viral campaign aimed at having Dove upgrade its environment politics and stop rainforest slaughter. "Aggressive" in that, in pure Greenpeace tradition, it parodies Dove's recent "Onslaught" commercial against the commercialised vision of beauty.

First, you can visit the webpage and sign the petition here.

Then watch the Dove ad,




And then watch the Greenpeace ad. Draw your own conclusions.



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Image Metrics: Performance Driven Facial Animations (0)

Thursday, April 17, 2008 by , under ,


This is simply amazing. Santa Monica-based Image Metrics proposes an incredibly flexible -- so to speak -- kind of facial animation technology that captures an actor's live performance an translates it onto a digital actor's face - in real time.

You probably never heard about them, but these guys have been around for awhile. They boast an impressive client portfolio, featuring work for major video game companies (EA, Eidos, Rockstar and Capcom among others) and feature film-related companies (Sony Imageworks, The Mill production house). You can see their engine at work in the latest Rockstar Grand Theft Auto IV game.


Check out Image Metrics's web site.



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Ford Ka Gets Big, Furry Love (0)

Saturday, April 12, 2008 by , under , ,

I salute you, JWT Argentina and production house Gizmo, for coming up with these ingenious and very furry concepts for Ford Ka.

(Amigos, yo gusto mucho todos esos TV spots. Muchas gracias a elmaaltshift blog).







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